Founded in 2000, Eartheasy is a family business with offices int he US & Canada. Learn more about the folks on our team below!

Our Founder


Originally from Long Island, NY, Greg Seaman founded Eartheasy in 2000 out of concern for the environment and a desire to help others live more sustainably. As Editor, Greg combines his upbringing in the cities of New York, Boston and San Francisco with the contrast of 36 years of living ‘off-grid’ to give us a balanced perspective on sustainable living.

Greg spends his free time gardening, working on his home and building a wooden sailboat with hand tools.

Eartheasy Team:

Click on our photos to learn more about us!


While Ben was in university completing his BSc, he concurrently built a successful contracting firm to pay for his university expenses. Over three years, Ben built the firm to almost half a million dollars in sales and 30 seasonal employees. His desire to do more for the environment, inspired by his lifelong love of nature, led him to work with his father on Eartheasy in 2007. Under Ben’s management, the various products sold on Eartheasy were consolidated into a dedicated online store, with an office and warehouse in Milwaukee, Wisconsin. On the weekends, Ben can usually be found gardening, hiking, or fishing.

Aran Chief Operations Officer

In 2009, Aran joined Eartheasy to help manage the website’s growth. Aran has a degree in business and helped pay for his education by running his own web design business during his studies. Aran has designed and spearheaded the development of Eartheasy’s store & content management system. He ensures that Eartheasy keeps up with the best practices of modern web-based business. Aran enjoys learning about emerging technologies, expanding his culinary skills, hiking, trail-running, and exploring the backcountry.

CaseyCategory Manager

Casey manages Eartheasy's products for sustainable living, with a special interest in tools for building gardens and helping people grow their own food. She oversees all aspects of our products from purchasing and inventory to building pages on the website. She loves gardening, art, music, and spending time in nature.

BlairCommunications Coordinator

Blair has always had a passion for protecting animals and preserving the environment. This passion led Blair to join the Eartheasy team in April of 2013 as the Communications Coordinator. She manages all of Eartheasy’s social media and email channels, as well as blog and influencer partnerships. In her spare time, Blair volunteers at a local kitten rescue agency and has adopted two rescue cats, Benji and Coco. Outside of work, Blair can usually be found in the spin studio or de-stressing in yoga class.